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Abandon Interactive Announces New Item-Based Online World

-Abandon Interactive Entertainment, has announced Freaky Creatures, an interactive gaming platform and collectible toy line designed to appeal to players of all ages. Scheduled to launch in spring 2008, Freaky Creatures incorporates collectible toys and customizable characters in an online community and virtual battle system.

Ten different toys are sold, packaged with an accompanying USB key which gives players access to download the game either to their PC or a mobile device. Players can buy multiple creatures, too -- each key adds a new creature to the player's "lair", and also adds random parts, powers and decor items to that player's account. Winning battles with a creature earns new abilities, "creature credits" and the opportunity to advance to new levels and unlock new abilities and features

Freaky Creatures positions players as trainers battling each other for control of the galaxy’s natural resources. Gamers raise, train and befriend their Freaky Creatures by decorating their lair and buying them food, pets and toys. To succeed, trainers embark on their journey to dominance by battling their creatures against others via PC to PC, PC to mobile, and mobile to mobile game play.

Freaky Creatures also has an online social community, featuring comics, blogs, chat rooms, mini-games and group tournaments. Players can also trade powers and compete in member contests.

Abandon Interactive president and COO Jamie Ottilie says, “Online social gaming communities are booming, especially among the 8-to-13 year old tween audience. There’s no question they’re a powerful demographic and we want to provide them with the next level of interactive game play by offering a more complex, in-depth experience. Freaky Creatures is not about cute, cuddly characters; instead it’s about players creating their own unique creature using more than a billion combinations of creature parts and powers and taking them online to kick some tail.”

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