Fulfilling a long-demanded request from its users, animated avatar site Meez has launched Meeznation, a new virtual world made specifically for its custom avatars, according to a report from social networking news site Mashable.

Meeznation's debut follows the company's virtual rooms application on Faceboook released earlier this year. The new online world allows users to host games, customize rooms, and embed applications, such as YouTube videos, into the environment.

Though the new online world isn't connected to the Facebook application, Meeznation rooms are accessible through the application. The virtual rooms can be branded with interactive marketing as part of Meez's advertising. This is in addition to companies such Nike, Panasonic, and Sears providing accessories and backgrounds for Meez avatar customization.