Habbo Developer Sulake has claimed that it is to stage "the world's largest online gathering" within the virtual world of Habbo on the 19th of September with charity War Child, to "raise awareness of the impact of conflict on young people" and in support for the UN International Day of Peace on the 21st of September.

Seven teens with whom War Child have been working with in Uganda are to also take part in the virtual event, and are to share their experiences of living and working in regions that have encountered conflict.

Sulake and War Child conducted a worldwide poll to explore young people’s views on conflict, which revealed that over 50% of teens globally think that social networking sites should be used to "raise awareness of important issues," and that they are "more effective than real-world marches or petitions submitted to governments.”

“Teens around the world are passionate about serious subjects," commented Phil Guest, Habbo Regional Director, Central Europe. "They are using new communication tools, such as virtual worlds and social networks, to make their voices heard.”